Connect MailerLite
MailerLite keeps email marketing deliberately simple, but updating your list stays manual as long as your buyers arrive somewhere else. Schakel puts every buyer from Bol.com and your webshop into the right MailerLite group, with fields for the order value and date, so you can target automations and newsletters without ever importing a CSV again.
What travels with MailerLite
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Subscribers into groups
Every buyer becomes a subscriber in the group of your choice, matched on email so you get no duplicates.
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Fields with order data
Order number, amount and order date come along as fields, so you can filter on value or recency.
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Group per channel
Bol.com buyers and webshop customers can go in separate groups, so you can address them separately.
Why connect MailerLite
- Your list grows automatically, without CSV imports.
- Target on channel, product and order value.
- No duplicate subscribers: matching runs on email.
- Bol.com and your webshop feed the same list.
How it works
- 01
Request the connector
Request the connector and get access. You connect your sales channel and your MailerLite account with an API key.
- 02
Pick group and fields
You pick which group buyers land in and which fields come along, with the opt-in status you decide.
- 03
Runs automatically
From then on every new buyer lands in MailerLite automatically, ready for your next mail.
MailerLite, common questions
Do my Bol.com customers land in MailerLite too?
Yes, as far as Bol.com shares an email address. Connect Bol.com and your webshop to the same account with a group per channel.
Do I stay in control of consent?
Yes. You decide whether buyers come in as an active subscriber or as unsubscribed, so you respect double opt-in and GDPR.
What do I need to start?
A MailerLite account with an API key and the channel you want to connect. Request the connector and get access.
A MailerLite connection you do not see here?
Tell us which system MailerLite should connect to. Request it and you get access; you hear from us within 24 hours.