ActiveCampaign

Connect ActiveCampaign

ActiveCampaign is all about automations that fire at the right moment, but the purchase has to arrive first. Schakel puts every buyer from Bol.com and your webshop into ActiveCampaign as a contact, with a tag for the channel and fields for the order value, so an automation such as a follow-up mail or a review request starts automatically on a real order.

Systems · 145
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ActiveCampaign

What travels with ActiveCampaign

  • Contacts with tags

    Every buyer becomes a contact with name and email, plus a tag for the channel and product, so you can start automations in a targeted way.

  • Custom fields with order data

    Order number, amount and order date come along as custom fields, so you can segment on value or recency.

  • Lists

    Contacts can be added to the list of your choice, respecting the opt-in status you set.

Why connect ActiveCampaign

  • Automations fire on real purchases, not manual imports.
  • Segment on channel, product and order value.
  • No duplicate contacts: matching runs on email.
  • Bol.com and your webshop feed the same automations.

How it works

  1. 01

    Request the connector

    Request the connector and get access. You connect your sales channel and your ActiveCampaign account with the API URL and key.

  2. 02

    Pick tags and fields

    You decide which tags and custom fields get set, so your automations get just enough context to fire.

  3. 03

    Runs automatically

    From then on every new order starts the right automation, without you adding a contact by hand.

Your channels into ActiveCampaign

A few examples, many more ActiveCampaign koppelingen are possible. Do not see yours? Request it and we set it up.

Webshop platforms

Marketplaces

ActiveCampaign, common questions

Can I start an automation on a Bol.com order?

Yes, as far as Bol.com shares an email address. The buyer comes in as a contact with a tag, and you fire your automation on that tag.

I use MailBlue, does that work too?

Yes. MailBlue runs on ActiveCampaign, so the same connection works. Pick MailBlue if you want it as a separate page.

What do I need to start?

Your ActiveCampaign API URL and key, plus the channel you want to connect. Request the connector and get access.

A ActiveCampaign connection you do not see here?

Tell us which system ActiveCampaign should connect to. Request it and you get access; you hear from us within 24 hours.